what is territory alignment? 
A territory alignment is generally defined as a sales force structure by which customer accounts are assigned to salespeople or territories. These sales territories are generally defined by geographic areas, but can also be defined by any number of user defined metrics.
The process of forming territory alignments and realignments can be tedious and time consuming. Optimizing these territories takes accurate data, precision, and workhours by one or more people, often a team.
Territory management is a process that can be managed with sales territory and sales management software programs. Aligning sales territories requires calculating the results for every change made in your sales data. This can be a process that challenges the best managers. Sales territory management tools are available for you and you should use them.
AlignStar is a set of GIS based software tools with the ability to link to your data, and help you design, optimize, and manage these territories on 4 tier hierarchy level based on Territory, District, Region, and Area (TDRA). Managing sales territories can be quick and accurate, with the help of AlignStar, the Optimizer, Wizard, Reports, and other tools. AlignStar is respected by non technical sales managers for its ease of use features.
There are more than 40,000 ZIP Codes in the United States. Trying to form territories using ZIP Code maps requires sales territory software. AlignStar ZIP Codes are updated quarterly, so changes by the U.S. Post Office are reflected in AlignStar ZIP Code based maps accurately and professionally.
The Accounts feature of AlignStar allows you to map customer locations precisely by latitude and longitude coordinates, or by ZIP Code. You can also identify customers by specific criteria and map customers according to those rules you set up. Different symbols can also be used to map customer locations and identities, according to rules defined by you.
benefits of territory alignment
Benefits of territory realignment include achieving maximum business potential for changing market conditions, reduction of travel time and associated costs, as well as increased morale. Many businesses fail to maintain current alignments, allowing them to become stale, and often relying on old data.
Cost effective sales calls are manageable. Mapping accounts according to your data is achievable. Mapping technology benefits sales organizations by separating visual representations of data in ways non technical sales managers can work with.
AlignStar is easy enough to use, that linking to new data and reviewing current practices becomes a routine procedure, where it was once a seemingly daunting task. AlignStar provides tools, wizards, charts, and reports that make sales territory alignment and realignment fun and productive. Map your sales territories and see the benefits today.
strategic territory management and mapping
It is important to realign your sales territory through proper management techniques every few years, if not sooner. Strategic territory management is imporant to the success of your sales organization. Map customers with precision on your map.
Strategic mapping of sales data helps identify potential problem spots or areas worthy of promotion. The territories and customers that have been maximized or have sales potential worth exploring can be displayed in a strategic territory map.
Which customers should be treated as strategic accounts? Who has met sales quotas and who needs help? Size alone may not be a good indicator of a strategic account. Values such as sales potential compared to sales achieved may be better indicators.
AlignStar will help you visualize your sales data to help you create strategies for managing your accounts, with regard to Territories, Districts, Regions, and Areas
(TTG, Incorporated frequently refers to this hierarchy as TDRA).
benefits of territory management
Managing territories can be a daunting task that is best performed with the assistance of a computer software program, such as AlignStar. A benefit of managing territories with AlignStar can be recognized by the return on investment. Experts agree, three benefits to a properly managed territory alignment are:
- increased sales
- reduction of cost and expenses
- improved motivation of the sales force
AlignStar helps you manage your sales territories with tools designed to analyze, optimize, realign and fine tune those territories based on data and metrics you provide.
distributor mapping
Mapping distributor locations is important to your business. AlignStar has the ability to create a map of distributors based on your source data. These distributor maps can be aligned by ZIP Code, Counties, States, or geographically defined areas.
AlignStar can help you decide where to place your key distribution points. AlignStar can map your key accounts, identify those accounts by your metrics, and display specific accounts crucial to your success. A library of symbols provides many choices for how your distributors appear on the map.
The Radial Alignment tool allows you to align all contiguous map units in a circle with a known radius to a single destination territory. This operation is often referred to as "circle alignment" because of the technique used to draw a circle around the area to be aligned.
franchise mapping
Franchise territories are easily mapped with AlignStar. The Optimizer can create optimized territories for your franchise opportunities within a few minutes. Optimized franchise maps create visual references that show balance and fairness in territory deployment.
Franchise territories can be defined by geographic areas such as ZIP Codes or Counties, by metrics such as population and sales, or combinations of the two. Mapping franchises can be accomplished by many methods in AlignStar.
sales mapping software
Mapping sales is easy with AlignStar territory mapping software. Sales can be mapped in thematic maps, or heat maps for a quick visual reference or indepth study. Using thematic maps to show sales by ZIP Code, County, or State will present your business in a clear and concise manner. Multivariate thematic maps can display relationships between sales and potential, helping you balance or optimize efforts leading to more business, higher margins, and a more profitable business and return on investment.
mapping data with data dots
Mapping your data can also be managed with data dots. Density dots and graduated dots are two types of data dot mapping choices provided with AlignStar. Density dots allow you to set a value for each dot appearing in the map. Graduated dots allow you to set incremented sizes based on value ranges.
Custom sales maps can be created using any combination and multiple instances of data dots and thematic mapping. The options for mapping sales, locations, and values are staggering.
business mapping
AlignStar tools are specific in action, but are highly flexible in how they are applied by the territory management professional. Georeferencing of business data to custom mapping is limited by your imagination. It is easy to map customer locations, location of specific equipment, or to map business potential or map business sales with AlignStar.
custom territory mapping
Custom maps are easy to create, using AlignStar. Many map layers are included with the basic software package, with others available for download from the AlignStar Web site when you log in with your unique serial number. Turning layers on and off to create your custom look is as easy as clicking a mouse. Changing colors or creating custom colors for your map is easy with AlignStar's color chooser. Ease of use is recognized by AlignStar's integration of common Microsoft Windows tools. The ability to define custom colors for your map is a simple Windows function.
territory alignment is fun with AlignStar.
The process of designing sales territories and optimizing those territories is a monumental effort. AlignStar territory design software makes daunting tasks seem easily achievable. Software technical support specialists are available to help you link to data, optimize your territory alignments, fine tune your realignments, and create attractive sales territory maps that drive business decisions.

