about TTG, Incorporated
TTG Incorporated is a leading developer and provider of business mapping software for sales and marketing analysis, territory design and optimization. The company was an early pioneer in the design of Windows based mapping software targeted to businesses in the late 1980's and early 1990's. Its highly acclaimed first generation software products (Territory Planner and STARmanager) were instrumental in defining the product category and quickly became the software of choice for corporate use. Today, with the combination of the AlignStar product line for professional sales territory design and the Territory Mapper product line for smaller companies, TTG has continued to forge new ground in designing state of the art software to support field force deployment and realignment applications. In addition to software tools, the company offers a variety of services including geocoding, training, support, map production, demographic and business data and on-site fine-tuning sessions with field management.
TTG was founded in 1988 by a core group of people determined to find a better way to tackle field sales deployment problems. At the time, GIS software was in its infancy but showed promise as a technology that would be useful for businesses interested in performing sales and marketing analysis, territory design, realignment and optimization. That vision became a reality when TTG launched the first Windows based desktop mapping software in 1990. TTG's founders have a long history of using geographic tools and theory to solve spatial business problems. With a staff that includes professionals with expertise in a wide variety of areas including database analysis, geography, cartography, marketing and spatial database programming, TTG continues to lead the development of spatial tools that empower businesses to make better decisions. TTG is headquartered in Bedford, Massachusetts and is privately held.
product range in brief
The TTG product line consists of business applications and tools based on sophisticated state-of-the-art mapping and optimization technology. The software ranges from the relatively simple Territory Mapper product line for basic needs, to AlignStar Enterprise Edition for larger, more complex sales management needs. TTG provides full support for international applications through add-on map packages provided by a carefully selected set of third part data providers. TTG also provides a variety of business and demographic data for use as alignment metrics, market potential analysis, and marketing strategy. All TTG software products incorporate features specifically designed for sales and marketing analysis not found in less expensive off-the-shelf mapping products or in the very complicated (and expensive) generic GIS products.
In 2010, TTG acquired Bradford Map Company and now is marketing 5-Digit ZIP Code map boundaries for use with GIS software. It also licenses the data for OEM use and for use on public facing websites. The data is updated quarterly using data feeds prodiced directly from the US Postal Service. For more information on this product please visit www.ZIPboundary.com.
the TTG Sales Advantage®
For over 20 years, TTG has assisted scores of businesses in the strategic deployment of their sales resources brought about by a corporate merger, downsizing, increased competition or changes in marketing strategies. TTG has a depth of experience unprecedented in this field. This experience is brought to TTG's clients in the form of its off-the-shelf mapping software designed specifically for sales analysis and realignment. TTG's flagship product, AlignStar, addresses the needs and automates the tasks of its target audience using an environment and vocabulary which are immediately familiar to its users. AlignStar works the way sales, marketing, and business planning professionals work; its users are not required to make substantial changes in their business processes in order to adapt to a new technology. Right out of the box, AlignStar includes functionality which is simply not available in other desktop mapping and GIS products. Most importantly, AlignStar solves business problems in a fraction of the time that generic mapping products require, and further, it is capable of solving problems that high-end systems costing many times more can't solve at all. AlignStar easily manages large cartographic and attribute data files with ODBC connectivity to common database structures.
TTG software is used by over 2000 Corporations worldwide to increase productivity, more effectively manage sales resources, and decrease selling costs. TTG's clients represent a variety of industries including manufacturing, pharmaceuticals, healthcare, telecommunications, distribution, banking and insurance. Our clients tend to be leaders in their industry with an active interest in using the latest technology to improve their business and give them an edge over their competitors.